There is a lot of competition in the automotive industry. From cars, to tires, to wipers, every single part of the car has to be cleverly advertised in order to become successful. This is why we are sharing this remarkable video with you guys, about a car battery that is presented in the most awesome way ever! Canadian Tire is a famous retail company that decided to test their MotoMaster Eliminator Ultra AGM automotive battery. For the test, they built their very own Canadian Tire ice truck! What better way to test the endurance of a car battery than to put it inside a truck made of ice!
This experiment took place in Hensall, Ontario in Canada. Before putting the battery inside the Canadian Tire ice truck, it was frozen to a whopping minus 40 degrees Fahrenheit! Furthermore, these guys used 14,000lbs of ice on a truck frame. It was welded to perfection, so that it won`t break the ice when the ice truck is driven. Also, extra coolant was added in the engine so that the ice doesn`t melt. After it was finally built, the goal was for the Canadian Tire ice truck to drive 1 mile in order to set a new world record. Did they do it? Watch the video below to get your answer!
Canada is the place of many automotive beauties. Check out this link for more!
